Thousands of fashionistas are devastated at the cessation of trading at Luella HQ. The brand announced this morning that they were forced to discontinue trading due to the withdrawal of major investment. Luella - famed for pretty print dresses, floral blouses and impeccable bags - is far from the only brand to have fallen prey to the recession - other labels, notably Lacroix, Coco Ribbon and several other high-street brands have been subjected to similar financial crises.

I no longer know which designer will quell my handbag habit, but hope that a new backer swoops in and rescues the brand with suitable immediacy. It will be a sad day if the S/S 10 collection (particularly this stunning heart cut-out LBD) fails to go into production.

R.I.P Luella (do a Dirty Den and come back to us).

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